Running a startup or small business can lead to many sleepless nights. From coming up with a business plan and raising capital to finding a team that will support and execute ways to increase small business profits.
It is tough finding and attracting customers. There’s a lot to get done, especially in the early days. (more…)
What an exciting time to be running a small business. New technologies and services are helping to reduce small business expenses. These same technologies and services can open up access to potential customers around the world.
Running a small business or startup today can and should be much easier and more efficient than just 5 years ago.
LinkedIn is the world’s largest professional network. The social media network has over 450 million registered users worldwide. The members have also created over 2 million LinkedIn groups.
Members of LinkedIn groups connect for jobs, meeting industry experts, and potential business partners. I have had discussions with amazing entrepreneurs from all over the world in multiple LinkedIn groups. The groups are a free service provided by LinkedIn. Joining a few of them is a great way to connect and learn.
Why do you need a business blog? Your business is up and running. Your online presence looks great. You created a beautiful website with links to all your social media platforms and testimonials from satisfied customers, but something is not right.
Where is the business? Where is the traffic? It is a common scenario for most startups and small businesses. The crucial missing link being a blog. If you want to grow your traffic and build your business, it is essential that you have a business blog.
Just starting your online presence? Fantastic! You have the opportunity to create a successful online presence and do it correctly right from the beginning. You have a great product or service and you launched your business.
Now it is time to let the online world know you exist. Why? Because exactly 100 percent of your potential customers searching for your product or service who cannot find you or know you’re in business won’t buy from you.